【假日商机及对主流旅游业的冲击】The Long Tail of Tourism

相似文件 换一批

是 否 +2 论坛币

k人 参与回答

经管之家送您一份

应届毕业生专属福利!

求职就业群

赵安豆老师微信：zhaoandou666

经管之家联合CDA

送您一个全额奖学金名额~ !

立即领取

感谢您参与论坛问题回答

经管之家送您两个论坛币！

+2 论坛币

The Long Tail of Tourism
Holiday Niches and their Impact on Mainstream Tourism

Editors: Alexis Papathanassis



Over the last decades, mass-tourism and the emergence of the holiday package have transformed recreational travel from a ‘luxury for the few’ to a ‘commodity for the many’. The ever-increasing demand for individuality, enabled by information technologies and the internet, has given rise to numerous, rapidly-expanding holiday niches and a corresponding explosion of specialists. The resulting ‘long tail’ of holiday offerings implies dramatic shifts in the sector’s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.

Table of contents (22 chapters)

The long tail of tourism

Dark tourism

Sex tourism

Agro-tourism

Visiting friends & relatives (VFR)

Religious tourism

Health & medical tourism

Shopping tourism

Sport & extreme tourism

Military tourism

Space tourism

Dive tourism

Ecotourism

M.I.C.E.

Drug tourism

Film tourism

Inclusive tourism

Armchair tourism

Wellness tourism

Cultural tourism

Educational tourism

Revisiting the tourism long-tail Scenario

The Long Tail of Tourism_Holiday Niches and their Impact on Mainstream Tourism.pdf (15.63 MB, 需要: 10 个论坛币)

2016-10-8 20:05:52 上传

需要: 10 个论坛币  [购买]

扫码加我 拉你入群

请注明：姓名-公司-职位

以便审核进群资格，未注明则拒绝

分享0 收藏0 回帖

关键词：Tourism long Tour tail The internet enabled package 旅游业 travel