【商业模型】 Service Business Model Innovation in Healthcare and Hospital (2017)

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Service Business Model Innovation in Healthcare and Hospital Management
Models, Strategies, Tools

Editors: Mario A. Pfannstiel, Christoph Rasche



Demonstrates how to successfully manage healthcare institutions

Introduces business models and strategies, process innovations, and toolkits that can be applied at the managerial level

Aims to improve value-generating and competitive business architectures in the healthcare sector

This book demonstrates how to successfully manage and lead healthcare institutions by employing the logic of business model innovation to gain competitive advantages. Since clerk-like routines in professional organizations tend to overlook patient and service-centered healthcare solutions, it challenges the view that competition and collaboration in the healthcare sector should not only incorporate single-end services, therapies or diagnosis related groups. Moreover, the authors focus on holistic business models, which place greater emphasis on customer needs and put customers and patients first. The holistic business models approach addresses topics such as business operations, competitiveness, strategic business objectives, opportunities and threats, critical success factors and key performance indicators.The contributions cover various aspects of service business innovation such as reconfiguring the hospital business model in healthcare delivery, essential characteristics of service business model innovation in healthcare, guided business modeling and analysis for business professionals, patient-driven service delivery models in healthcare, and continuous and co-creative business model creation. All of the contributions introduce business models and strategies, process innovations, and toolkits that can be applied at the managerial level, ensuring the book will be of interest to healthcare professionals, hospital managers and consultants, as well as scholars, whose focus is on improving value-generating and competitive business architectures in the healthcare sector.

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关键词：HEALTHCARE Innovation Business service Health Business business process manage Mario

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cmwei333 发表于 2017-1-23 07:42
Service Business Model Innovation in Healthcare and Hospital Management
Models, Strategies, Tools
...

好书一起看

谢谢分享，好书

【商业模型】 Service Business Model Innovation in Healthcare and Hospital (2017) [修改]
高级模式

谢谢分享！