Doing versus seeing: acts of exploitation and perceptions of exploration, Ron Adner, Daniel Levinthal, Strategic Entrepreneurship Journal, 2008, VOL 2
这是我所读的第一篇把认知(思维过程)、决策和战略结合在一起的好文章。
把战略和创业结合在一起,使得创业具有战略意义,这是解决大公司内部创业问题的一个非常重要的研究方向。
这篇文章的可以见如下链接(Ron Adner 教授的论文列表均在其中):
http://faculty.insead.edu/adner/research/
Ron Adner
Akzo Nobel Fellow of Strategic Management
Associate Professor of Strategy and Management
INSEAD
His research interests are in the areas of Strategy, Innovation and Technology. His work is focused on the way in which the demand environment affects firms’ incentives and interactions. Through his work he is attempting to develop a ‘demand-based’ lens with which to explore some important issues regarding the evolution of firm capabilities and competition.
我把这篇文章也贴在这里,供大家直接下载。