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The business of value investing – Six essential elements to buying companies like Warren Buffett- Charlie Tian 2009
https://bbs.pinggu.org/thread-695143-1-1.html (Page 147-153)
Discipline is everything
阅读到的有价值的内容段落摘录
The economic crisis that began in late 2007 turned into one of the worst recessions since the Great Depression. Trillions of dollars of stock market value were wiped out in little over a year’s time, and many investors suffered life - altering financial consequences. As the recession continued to affect businesses and the economy, many investors’ distaste for equities grew. What is certain is that something will come along again and capture the heart of Wall Street. It happened with tulips in the seventeenth century, 1 with Internet stocks in the late 1990s, and with the housing and credit markets in the second half of the 2000s. In the meantime, value investors should be comforted and excited by the fact that the market is providing bargains and, in some cases, investment opportunities of a lifetime for those willing to be patient. While discipline alone will not completely insulate us from the painful consequences of blind greed, it will have a significant impact on our success as a long - term investor. Most important, discipline can be the difference between surviving and getting wiped out. Time is an investor’s best friend. If we are able to ride out the worst storms with our armor relatively intact, that means we are around to participate in some of the market ’ s better buying opportunities. While Warren Buffett’s investment acumen is without question, it’s his disciplined approach to his craft that truly sets him apart from the rest. Buffett’s discipline is so unwavering that even as he became best friends with Bill Gates and often was advised by Gates to invest in Microsoft, Buffett still refused to do so except for a token 100 shares just so he could receive the annual reports. Even after years of learning about the tech industry from Bill Gates himself, Buffett remained disciplined and said no. Buffett easily could have invested $100 million without any meaningful consequence to Berkshire Hathaway. He would have been able to do so after being told about the future of industry, where it was going, who the dominant players would be — which included Microsoft — but he still he refused to invest in any significant way. While many might argue that Buffett’s discipline has cost him numerous lucrative investment opportunities — Microsoft and Wal-Mart some 20 years ago might have been the biggest — the real value is found when we invert the argument. Buffett’s discipline has enabled him to avoid potentially larger losses than any of his missed opportunities might have created. Having the discipline to walk away from an investment in spite of a favorable consensus view reveals a non-emotional, independent frame of mind, one of the most prized qualities in all of investing. And best of all, this quality doesn’t require us to have a high IQ but only a disciplined approach. Ultimately, the key to Buffett’s disciplined approach has been his strict adherence to staying within his circle of competence. The term “circle of competence” is widely known but not necessarily truly understood. It goes beyond simply understanding a business. Since befriending Bill Gates over 15 years ago, Buffett probably has read every single Microsoft annual report. I think he understands the business better than many technology investors. But Buffett doesn’t simply define his circle as understanding the operations of a business. He wants to know the entire industry, the competitive forces, the regulatory environment, and anything that might be of significance. Armed with this information, Buffett then can handicap his investment odds and determine if they meet his requirements. The technology sector doesn’t meet Warren Buffett’s requirements. All investment activity involves some risk. In exchange for that risk, the market offers investors an opportunity to earn rates in excess of the U.S. Treasury’s risk - free rate. Otherwise, stock markets would be of little value. Discipline prevents investors from assuming risks that they don’t need to take on to earn excess returns. Having the discipline to remain inside our circle of competence enables investors to do two very important things. Disciplined investors rarely ever abandon an investment at the first sign of trouble. Disciplined investors rarely ever chase an investment that is the fad of the day. Not falling prey to these two actions may be the most valuable skill that any investor can hope to possess. When it’s all said and done, we succeed in investing by selling a security for more than we paid for it. By not jumping at the first sign of trouble or chasing rising stock prices, we stand a better chance of investment success. Regardless of the company, it takes conviction to invest against the general market consensus. By zigging when the market zags, we are sticking our neck on the line. We are setting ourselves up for criticism from the investing establishment. When Warren Buffett was shunning technology while the used car salesmen were doubling their money in months investing in Internet stocks, it was said that Buffett was stupid and out of touch with the new era of investing. If our goal is to invest in undervalued businesses, prepare to look stupid in the short run. Often some of the best investment opportunities can be found in unloved areas. The market punishes stocks without abandon if it doesn’t like what it sees ahead. Just as stock prices can overshoot when the mood is euphoric, stock prices can easily get below intrinsic value when the mood is dour. Wall Street has a vested interest in promoting the popular investments of the day, and what is popular is expensive. We won’t find battered - down stocks being talked about at cocktail parties.
阅读到的有价值信息的自我思考点评感想
Instead, the “smart” money is always talking about the crowd pleasers, without regard to any fundamentals. As 2008 came to an end, the markets were down over 40%, one of the worst annual performances on record. With scores of equities priced at valuations that will likely reward investors in future years, stocks are now perceived to be riskier than ever. Some things never change. Disciplined investors should rejoice during these times of emotional mis-behavior. As with all characteristics of investing, maintaining a disciplined approach is part art and part science. It is of paramount importance to separate a disciplined investment approach from a rigid investment approach. The greatest common fallacy that many investors fall prey to is attempting to invest at the absolute bottom. Investors feel highly intelligent when they believe they have timed the bottom of the price of a stock. Just as failing to maintain discipline can lead to avoidable losses, attempting to invest at the absolute bottom can eliminate potentially powerful investment gains. It’s futile to invest in this way. It’s great if we do catch the bottom, but remember if we do that it ’ s more luck than investment skill. Nevertheless, as foolish as it is, many investors always look to catch bottoms. As long as Wall Street looks at the market through glasses oriented to the short term, people always will attempt to time the markets perfectly.
Investors all too often make investing much more difficult than it really is by spending far too much time trying to time every single detail. When Buffett says that investing is simple but not easy, he means that many investors pay far too much attention to variables and factors that don’t affect the overall future value of the business as much as they think they do. Underpinning the aforementioned assertions, of course, is the assumption that investors have diligently researched the security and are investing with a comfortable margin of safety. If we determine that the intrinsic value of a stock is 45 a share, there is no benefit gained by waiting to invest at 20 a share versus 22 or even 24 with respect to the potential opportunity loss that may arise if the stock price doesn’t reach our target. It’s silly to forgo a potential 82% return for the possibility of earning a 100% return at the risk of missing out on the opportunity to invest at an already attractive price. Attempting to bottom fish makes investing much more difficult - and potentially more damaging than it should be.