Motivation, Attitude, and Participation in Agricultural Fairs

是 否 +2 论坛币

k人 参与回答

经管之家送您一份

应届毕业生专属福利!

求职就业群

赵安豆老师微信：zhaoandou666

经管之家联合CDA

送您一个全额奖学金名额~ !

立即领取

感谢您参与论坛问题回答

经管之家送您两个论坛币！

+2 论坛币

英文文献：Motivation, Attitude, and Participation in Agricultural Fairs
英文文献作者：Acharya, Ram
英文文献摘要：
This study examines the relationship between agricultural fair visitor’s motivation, satisfaction, and loyalty using online survey data. The structural equation model results show that both push and pull motivations play a crucial role in determining customer satisfaction. Consumer’s motives also affect loyalty indirectly through their influence on fair visitor’s perceived satisfaction.

扫码加我 拉你入群

请注明：姓名-公司-职位

以便审核进群资格，未注明则拒绝

分享0 收藏0 回帖