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免费 了解商业金融 - How to Understand Business Finance [推广有奖]

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How to Understand Business Finance
2nd Edition

By Robert Cinnamon, Brian Helweg-Larsen


The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process.

How to Understand Business Finance is not written by an accountant and actually relates to running a business in a real market.  It describes a business as it proceeds from initial set-up through its first year of trading, providing a quick course on business finance as it relates to business growth.  As well as learning how to understand the balance sheet and profit and loss account, readers will also grasp the principles of: market dynamics; budgeting and forecasting; fixed and variable costs; break-even analysis; the difference between profit and cash; financial ratios for measuring business performance; investment appraisal; stock market ratios; shareholder value; financial measures for improving business performance, and much more.
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关键词:Understand Business Finance Financ stand 商业 Finance Business How Understand

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How to Understand Business Finance.pdf

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nndbc 发表于 2010-7-30 11:07:28 |只看作者 |坛友微信交流群
路过,看看。。。。。。。。。

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balgirl 发表于 2010-7-30 11:40:19 |只看作者 |坛友微信交流群
看INTRODUCTION,感觉很不错,适合我这种门外汉读
谢谢分享

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