Handbook of Media Economics, Vol 1A & 1B (2015)

是 否 +2 论坛币

k人 参与回答

经管之家送您一份

应届毕业生专属福利!

求职就业群

赵安豆老师微信：zhaoandou666

经管之家联合CDA

送您一个全额奖学金名额~ !

立即领取

感谢您参与论坛问题回答

经管之家送您两个论坛币！

+2 论坛币

Handbook of Media Economics, Vol 1A & 1BSeries: Handbook in Economics
Editors: Simon P. Anderson, Joel Waldfogel and DavidStrömberg
2015, North-Holland.

Contents

I: Media Market Structure and Performance

1. Preference Externalities in MediaMarkets. Simon Anderson and Joel Waldfogel

2. Advertising Finance and Two SidedBusiness Models. Simon Anderson and Bruno Jullien

3. Empirics of Media Markets. StevenBerry and Joel Waldfogel

4. Economics of Advertising. RegisRenault

5. Audience Behavior and Ad Response. KenWilbur

6. Merger Policy and Regulation in MediaIndustries. Oystein Foros, Hans Jarle Kind and Lars Sorgard

II: Sectors

7. Television. Mark Armstrong and GregCrawford

8. Radio. Andrew Sweeting

9. Newspapers and Magazines. ChandraAmbarish and Ulrich Kaiser

10. Media Economics of the Internet. MartinPeitz and Markus Reisinger

11. Privacy and the Internet. CatherineTucker

12. User-Generated Content. MichaelLuca

III: The Political Economy of Mass Media

13. Media Coverage and Influence onGovernment. David Stromberg

14. Media Bias in the Marketplace: Theory. DanielStone, Matthew Gentzkow and Jesse Shapiro

15. Media Bias in the Marketplace:Empirics. Riccardo Puglisi and James M. Snyder

16. Government Influence on Media: Theory. AndreaPrat

17. Government Influence on Media:Empirics. Ruben Enikolopov and Maria Petrova

18. The Role of Media in Finance. PaulTetlock

19. Media and Social and Economic Outcome. StefanoDella Vigna and Eliana La Ferrara

Handbook of Media Economics, Vol 1A & 1B (2015).pdf (9.97 MB, 需要: 20 个论坛币)

2017-10-14 17:58:45 上传

需要: 20 个论坛币  [购买]

扫码加我 拉你入群

请注明：姓名-公司-职位

以便审核进群资格，未注明则拒绝

分享0 收藏3 回帖

关键词：Economics Economic handbook econom Econo

Thanks

好书好书啊

Thanks !

谢谢楼主分享！