麦肯锡——价值评估：公司价值的衡量与管理

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麦肯锡公司：价值评估：公司价值的衡量与管理.zip (8.52 MB, 需要: 10 个论坛币) 本附件包括：

• Valuation.pdf

2010-2-3 13:49:16 上传

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769页，全英文版
Part One Foundations of Value
1 Why Maximize Value? 3
2 The Value Manager 23
3 Fundamental Principles of Value Creation 47
4 Do Fundamentals Really Drive the Stock Market? 69
Part Two Core Valuation Techniques
5 Frameworks for Valuation 101
6 Thinking about Return on Invested Capital and Growth 133
7 Analyzing Historical Performance 159
8 Forecasting Performance 229
9 Estimating Continuing Value 271
10 Estimating the Cost of Capital 291
11 Calculating and Interpreting Results 331
12 Using Multiples for Valuation 361
Part Three Making Value Happen
13 Performance Measurement 383
14 Performance Management 405
15 Creating Value through Mergers and Acquisitions 427
16 Creating Value through Divestitures 453
17 Capital Structure 475
18 Investor Communications 509
Part Four Advanced Valuation Issues
19 Valuing Multibusiness Companies 531
20 Valuing Flexibility 543
21 Cross-Border Valuation 575
22 Valuation in Emerging Markets 605
23 Valuing High-Growth Companies 637
24 Valuing Cyclical Companies 653
25 Valuing Financial Institutions 663
Appendix A Economic Profit and the Key Value
Driver Formula 693
Appendix B Discounted Economic Profit Equals Discounted
Free Cash Flow 697
Appendix C Adjusted Present Value Equals Discounted Free
Cash Flow 701
Appendix D Levering and Unlevering the Cost of Equity 707
Appendix E Leverage and the Price-Earnings Multiple 715
Index 719

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