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【资料作者】：Harvard Business Review
【出版社】：Harvard Business School Press
【简介及目录】： http://harvardbusiness.org/product/harvard-business-review-on-strategies-for-growth-paperback/an/8850-PBK-ENG
Harvard Business Review on Strategies for Growth (Paperback)
224 pages. Publication date: Aug 07, 1998. Prod. #: 8850-PBK-ENG
The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. The Harvard Business Review on Strategies for Growth presents the latest tactics--including acquisitions, diversification, and innovation--for helping managers find and exploit the best opportunities for growth and profitability. Articles include: Breaking Compromises, Breakaway Growth by George Stalk, Jr., David K. Pecaut, and Benjamin Burnett; Value Innovation: The Strategic Logic of High Growth by W. Chan Kim and Renee Mauborgne; Growth Through Acquisitions: A Fresh Look by Patricia L. Anslinger and Thomas E. Copeland; To Diversify or Not to Diversify by Constantinos C. Markides; The Living Company by Arie De Geus; Making the Deal Real: How GE Capital Integrates Acquisitions by Ronald N. Ashkenas, Lawrence J. DeMonaco, and Suzanne C. Francis; Capturing the Value of Supplementary Services by James C. Anderson and James A. Narus; and Exploiting the Virtual Value Chain by Jeffrey F. Rayport and John J. Sviokla.
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