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[企业资料] 【独家发布】Business of Tourism 10e [推广有奖]

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by Claire Humphreys, J. Christopher Holloway


The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences, including factors such as technological and economic change. The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help readers not only understand these new changes but look at them with a critical eye and predict future trends. This book is an essential text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the nature of the tourist, to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.

Table of Contents

PART 1 DEFINING AND ANALYSING TOURISM AND ITS IMPACTS
Chapter 1 An introduction to tourism
Chapter 2 The development and growth of tourism up to the mid-twentieth century
Chapter 3 The era of popular tourism:1950 to the twenty-first century
Chapter 4 The demand for tourism
Chapter 5 The economic impacts of tourism
Chapter 6 The socio-cultural impacts of tourism
Chapter 7 The environmental impacts of tourism

PART 2 THE TRAVEL AND TOURISM PRODUCT
Chapter 8 The structure and organisation of the travel and tourism industry
Chapter 9 Tourist destinations
Chapter 10 Tourist attractions
Chapter 11 Business tourism
Chapter 12 The hospitality sector: accommodation and catering services
Chapter 13 Tourist transport by air
Chapter 14 Tourist transport by water
Chapter 15 Tourist transport on land

PART 3 INTERMEDIARIES IN THE PROVISION OF TRAVEL AND TOURISM SERVICES
Chapter 16 The management of visitors
Chapter 17 The structure and role of the public sector in tourism
Chapter 18 Tour operating
Chapter 19 Selling and distributing travel and tourism
Chapter 20 Ancillary tourism services

PART 4 CASE STUDIES
Chapter 1 Sightseeing and river cruises
Chapter 2 Golf tourism and Myrtle Beach, USA
Chapter 3 European Tourism Association
Chapter 4 Sex tourism
Chapter 5 Coaching holidays: Cooks Coaches
Chapter 6 ExCeL Exhibition Centre and London International Convention Centre
Chapter 7 Mobile technology
Chapter 8 The Canterbury Tales

Title: Business of Tourism, 10th Edition
Author: Claire Humphreys, J. Christopher Holloway
Length: 808 pages
Edition: 10 Reprint
Language: English
Publisher: Pearson Education Limited
Publication Date: 2016-03-13
ISBN-10: 1292063246
ISBN-13: 9781292063249


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关键词:Business Tourism Tour BUS ESS understand essential including Business industry

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