亚洲新兴市场的移动视频发展趋势 .pdf
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Contents
1 SUMMARY In a nutshell Ovum view Recommendations
2 MOBILE VIDEO WILL ATTRACT THE NEXT BILLION Mobile video is a small but fast-growing market in emerging Asia Several factors are converging in favor of mobile video in emerging Asia
3 MAJOR MOBILE VIDEO SERVICES IN EMERGING ASIA The rapidly changing mobile landscape Direct-to-consumer video services: mobile-first services Direct-to-consumer video services: Internet-based services going mobile Mobile operator-driven video services
4 APPENDIX Methodology Further reading Author Ovum Consulting Disclaimer
Figures
Figure 1: The next billion mobile Internet users will a big driver for mobile video
Figure 2: Interest in Internet TV and multiscreen across emerging Asia
Figure 3: Rising 3G/4G adoption in emerging Asia will drive mobile video
Figure 4: Rising smartphone adoption in emerging Asia


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