Book 图书名称: Copywriting in a Week: Teach Yourself
Author 作者: Robert Ashton
Publisher 出版社: Teach Yourself
Page 页数: 128
Publishing Date 出版时间: Feb 24, 2012
Language 语言: English
Size 大小: 1 MB
Format 格式: pdf 文字版
ISBN: 1444159070, 9781444159073
Edition: 第1版 搜索过论坛,没有该文档
The ability to write great copy is crucial to anyone who wants to advance their career.
Written by Robert Ashton, a leading expert on copywriting as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write brilliant copy.
The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.
So what are you waiting for? Let this book put you on the fast track to success!
== Table of contents ==
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