Bad table manners: the rise of the restaurant ‘no show’欧美用APP订餐厅座位越来越普及,但爽约不来的食客越来越多,给餐厅带来损失。FT专栏作家认为APP难辞其咎。
更新于2018年9月21日 06:00 Tim Hayward
No one seems in much doubt that the restaurant industry in the UK is in deep peril. A rational mind would cite increasing food costs, the difficulty of hiring, crippling rents and insane business rates. Some might complain of issues at a legislative level, such as the minimum wage, some of broader socio-economic trends — perhaps widespread recession or just regional customer price sensitivity. But if you listen to the chatter on social media among chefs and restaurateurs, the real problem, the existential threat to everything we hold dear in the hospitality industry, is the “no-show”.
What is a no-show? Put simply, it’s when a customer books a table at a restaurant and doesn’t turn up. It’s not “a cancellation” — that’s when the punter phones up, makes an apology and says they won’t be coming. No, a no-show is when the table is laid, the floor staff are standing to attention, the kitchen has factored in the food costs of each of those seats and prepped for a full service, the barman has iced down extra house white, the kitchen porter is planning on ending his shift at 2am instead of 1.30 and . . . well, nothing. The party of eight just fails to materialise.