SNAP告诉我们的故事

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SNAP告诉我们的故事。

Snap Beats Sales, User Estimates; Shares Fall on Tepid Outlook

Fourth-quarter revenue range falls short of some projections

A long-awaited revamp of Snapchat for Android boosted results

By?Sarah Frier

(Bloomberg) –?

Snap Inc.’s revenue and user growth beat analysts’ estimates in the third quarter, boosted by an increase in downloads of the revamped Android version of its mobile app. A tepid forecast for the current period, combined with a strong runup in the stock price this year, sent the shares lower in late trading.

The company?reported?a 13% quarterly jump in daily active users for its Snapchat application, to 210 million, beating the 206 million average estimate of analysts surveyed by Bloomberg. Third-quarter sales jumped 50% to $446 million, compared with the $437.9 million projected by Wall Street.

Snapchat, which lets people send video and picture messages that disappear and offers popular?photo filters, seems to have mostly recovered from a rocky performance after its 2017 initial public offering. It has weathered executive departures, user defections and tough competition from?Facebook Inc.’s Instagram. The company has been working toward reducing expenses, helping narrow the net loss in the recent period to $227 million, or 16 cents a share. Analysts had projected $262.3 million.

But the positive results were overshadowed by Snap’s revenue outlook for the fourth quarter, which at the midpoint came in below analysts’ expectations. Even after three quarters of beating Wall Street’s projections, the forecast signaled that Snap’s growth is still a work in progress.

The company has improved Snapchat’s performance, especially on Android phones, and increased the amount of fun and creative tools for the app, including social games and filters that allow people to manipulate their faces into cartoon characters. That’s led users to open it 30 times a day on average, according to Chief Executive Officer?Evan Spiegel. Previously, the Android version of the app was buggy and slow, making it difficult for Snapchat to grow in impo

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