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【世界经济与国际企业】The World Economy & International Business

发布时间: 来源:人大经济论坛
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【The World Economy: Geography, Business, Development】Frederick P. Stutz


ISBN: 0321722507 | 2011 | 488 pages 免费分享



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This comprehensive text explores contemporary geographic topics and perspectives relating to the world economy. The authors provide a strong theoretical and practical foundation for understanding the global economy in an era of shifting borders, restructuring economies, and regional realignments. Economic theory is combined with geography to address critical problems of growth, distribution, and development, along with their impact on international business. Recent geopolitical changes are vividly portrayed in a series of superb full-color maps and striking photographs.
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【International Business: The New Realities】S. Tamer Cavusgil


ISBN : 0136090982 | 2011 | 651 pages 免费分享



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An innovative and engaging learning system for International Business. Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete learning system that seamlessly integrates cases, exercises, and videos. To reflect the major changes that have occurred in the global marketplace–due to the financial crisis, and change in dynamic among international business participants–this edition now includes extensive new and updated material.
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