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目 录

绪 论1
一、影视剧融资的主要方式1
二、我国国内影视剧融资状况2
（一）从《集结号》看国内大片融资2
（二）《少年包青天》融资分析3
（三）《不共戴天》的融资策略4
三、我国影视剧融资对策和建议4
致 谢6
参考文献7

摘要：影视剧生产的资金的来源可分为自有资金和外部融资。自有资金主要源于制作机构自身的利润积累，但它一般不作为全部的资本金。外部融资主要来源于银行融资，股票融资等。在我国，影视剧融资的方式，渠道是比较狭隘的，会在一定程度上影响影视剧的健康发展。
本文对影视剧融资方式进行研究，探讨如何开拓出更多更适合的融资方式，提出建设性的意见。分析国内外影视剧融资成功的案例，从中获得一些关于融资方式的启示。总结国内影视融资的大体状况，不同的影视剧应寻找适合的渠道进行融资，并且要运用多种方式融资，结合财务管理等知识使风险与收益匹配，使影视剧能够有资金保证拍摄，使我国影视剧发展更健康，市场更加规范。
关键词：影视剧；融资方式；融资对策

THE RESEARCH OF THE METHODS OF FINANCING IN TELEVISION AND MOVIE INDUSTRIES ABSTRACT:The source of funds used to produce television drama composes of free funds and external funds. Free funds Mainly come from the accumulation of TV maker’s own profit, but it is not seen as all capital funds. External funds Mainly come from bank investment, stock financing and so on. In our country, the ways of financing film and television drama are limited. Which, to some extent, affect the film and television drama’s health development..
The paper studies the methods of financing film and television drama and approach how to open up more suitable mode of financing,make constructive suggestions. By analyzing some domestic and foreign case of getting success in financing ,we can get some apocalypses. Summarized the general situation of the domestic film and television financing,different TV drama should look for different suitable channel to make financing in a variety of ways. In the process, the risk must match up with the earnings.Combined with knowledge of financial management.To be able to TV drama to shoot a guarantee of funds. also will make the TV drama and film market to develop healthily, as a result, the market will become much more standard.
Keyword: Films and Teleplays；financing way ；financing countermeasures

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